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10:30
10:30
keynote speaker – INTV conference - Will Travis –Creative Exploration
(For PromaxBDA participants – closed circuit screening) Will Travis, senior partner at SID LEE Agency, considered one of the world’s foremost creative figures. For years he has been coined one of the most popular sessions at the PromaxBDA conferences. His clients have included: Coca-Cola, Nike, Sony and Microsoft.
Will Travis — Senior Partner Sid Lee
11:00
11:45
:BUZZ - The year’s most prominent marketing moves presented by
Yaron Gat, SVP, Head of Promotion & Creative, Keshet Broadcasting Merav Shifman, Innovation and insight & head of research and strategy Mako
Yaron Gat — SVP Head of Promotion & Creative, Keshet Broadcasting
Merav Shifman — Innovation and insight & head of research and strategy Mako
12:45
Best of PromaxBDA 2012