Project Description
Elaine launched Crackit Productions in 2008 with a vision to create ground breaking television productions that would stimulate debate and generate headlines across the world. Under her command, Crackit has produced over 200 hours of award winning television shown across broadcasters and international boundaries including Countdown To Murder, Bad Habits and Save Money Good Food to name a few.
Prior to setting up Crackit, Elaine has held positions on the board of Endemol UK and was Managing Director of Brighter Pictures, overseeing programmes such as Big Brother at the height of the hype surrounding the show. Elaine prides herself in taking the time to source and nurture the very best on and off screen talent and has long been an advocate and mentor of the disabilities and race scheme CDN